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翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Advertising Specialty Institute ： ウィキペディア英語版 Advertising Specialty Institute The Advertising Specialty Institute (ASI) is a for-profit organization serving the advertising specialty industry (which mainly creates and distributes promotional products).〔(【引用サイトリンク】url=http://www.asicentral.com/asp/open/aboutASI/index.aspx )〕 Members of ASI include both manufacturers and suppliers of promotional merchandise as well as promotional product distributors. ASI's main business is organizing and classifying suppliers' products in catalogs, allowing for easy reference by promotional product distributors and sales people. Both parties join ASI for a substantial fee. ASI is part of the Norman Cohn group of companies, Norman Cohn is a Philadelphia PA. resident. In addition to its cataloging service, ASI publishes magazines and informational literature for the promotional products industry and also holds conventions each year. The "ASI Show" is held in a few major U.S. cities throughout the year, and features a keynote address by a well-known marketer, celebrity, or other well-known figure. == History == Before ASI, there was no paper based resource for finding promotional products or their suppliers. Small sales people relied on separate paper catalogs from individuals from each individual supplier. In 1950, promotional product salesman Joseph Segel created his own directory called the Advertising Specialty Register and started the company Advertising Specialty Institute. In 1964, the company was sold to Maurice Cohn, whose family still owns the company today.〔(【引用サイトリンク】url=http://www.asicentral.com/asp/open/aboutASI/HistoryOfAsi/index.aspx )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Advertising Specialty Institute」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.